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World’s marketing novelties A.D. 2006

Published: by Dorota SĂłjka

It seems that advertisements are omnipresent. Despite this fact one can create a message that is distinctive against the others. Let use introduce some of the most interesting marketing ideas of 2006.

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Tags: advertising, advertainment, strategies, ambient, #14
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A square meter of a city worth its weight in gold

Published: by Robert Franckowski

Comparing the present state of roads or cities with that from before a couple of years one can see the tendency of advertisements being everywhere they can. Almost every building is covered with advertising boards, even those old ones when renovated bear large boards with the names of the sponsors of renovation placed on them. Obviously, everyone saw large sheets put on office buildings most probably taking their residents a large amount of light away. However, some time ago peerless outdoor ceased to be self-sufficient and crossed the constrictions of boards.

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Tags: innovation, advertising, outdoor, strategies, billboard, ambient, #9
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